The elasticity (stretched/compressed) and helical sense (clockwise/anticlockwise) of a dynamic helical poly(phenylacetylene) (PPA), bearing )C–C(–O) and (H–)N–C(
O). An increase in polarity shifts the conformational equilibrium of the (O
)C–C(–O) bond in favour of the most polar synperiplanar (sp) conformer, that is more sterically demanding, thus forcing the
O) bond favouring the shift to the cis form of the